ABOUT

Business card design for individual water filter distributor for domestic use.

The request was for a friendly business card that would suggest a specific brand of water filters, without actually mentioning it, and a teaser copy on the back that would be used as a conversation starter.

On the resulting business card I used the similarity between a certain water tap (that suggests the water filter in question) and the letters "r" & "i" in the client's name to create a friendly visual effect, and added the statement on the back that would hint further to the trade of the client.