ABOUT

This project consists of designing Valentine's Day themed items.

The brief requested for the PR agency to send on behalf of the client a nice Valentine's Day gift to selected bloggers and journalists. The gift had to both promote the latest product release as a well designed, friendly lifestyle gadget, and suggest the holiday theme.

To this purpose the solution was to deliver individual packages consisting of a bouquet of flowers, a personalised bar of chocolate (imitating the shape of the mobile phone in question), a branded heart shaped balloon, and a clever compliment card with cleverly matching copy, inviting the journalists to interact with the brand.