DDB Chicago
Chicago
ABOUT
When 2020 cancelled work holiday parties, Miller Lite wanted to give people a reason to celebrate the extra time to drink beer with their real friends by creating a memorial to the work holiday party. DDB worked with artist Alex Prager to create hyper-realistic statues featuring characters at an awful work holiday party, with extensive detailing bringing the worst parts of work holiday parties to life. The statue was featured in a TV spot pointing out the one good thing from 2020, as well as at the Los Angeles County Museum of Art.
MADEIT CREDITS
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Miller LiteClient
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ALMAMulticultural Agency -
ArcadeEditorial -
Arts & SciencesProduction Company -
Ben WolanExecutive Creative Director -
Biz AndersonStrategist -
Britt NolanChief Creative Officer North America -
Chris QuinnDirector of Music -
ConnectMedia Agency -
Courtney DuganMarketing Director -
Diana El-ChantafAccount Director -
Diane JacksonChief Production Officer -
Eric ZuncicChief Strategy Officer -
FramestorePost Production Company -
ICF NextPR Agency -
Jeff SchulmanMarketing Manager -
Jen PolanProject Management Director -
Jillian EnglishProduction Manager -
Jonathan PalmerStrategy Director -
Kirby NardoPR Director -
Kiska HowellGroup Account Director -
Kristen MillerAccount Supervisor -
Kristina HebenstreitBrand Marketing Manager -
Lime Santa MonicaMusic & Sound Company -
Matt BlitzExecutive Producer -
Michelle St. JacquesChief Marketing Officer -
Mike NorgardSocial Director -
Molson CoorsClient -
Nick HowardArt Director -
Nick StonerCreative Director -
Raneen OnallahAccount Manager -
Ruth BellottiCreative Director -
Sofia ColucciVice President, Global Marketing -
Suzanne KollerExecutive Art Producer -
Zoe GrubbeProduction Group Head -
Ari WeissChief Creative Officer -
DDB ChicagoAdvertising Agency -
D&AD