David Joubert CCO/​Partner

ABOUT

In partnership with the Prostate Cancer Foundation of Australia (PCFA), the campaign features Ian, Ross and Steve, 3 survivors of prostate cancer wearing the new underwear, beautifully photographed and filmed by Simon Harsent. The men share their stories of dealing with prostate cancer, their experience of facing incontinence, and the relief of having discreet, leak-absorbing underwear they can wear with confidence.

MADEIT CREDITS

  • Tena menClient
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