ABOUT

TeamUp supply booking and financial software for gyms, martial arts and fitness clubs. I worked for them on a freelance basis between 2016-2024. Although the initial brand identity was in place when I started working with TeamUp I subsequently designed brand development guidelines to add cohesion and update the look and feel. These guidelines were then used for the website redesign, OOH banners, social media assets, animations and illustration.

I carried out the redesign to the website to give it a more dynamic feel. This was achieved by using a mixture of bold lifestyle images, fun illustrations and movement. The website content was constantly evolving so I would be asked to design new page layouts, illustrations, icons and animations as required. These were then passed on to the web development team. I designed a lot of support material to run along the website such social media posts and banners, OOH banners and downloadable guides.

Over the years I worked with TeamUp they grew from strength to strength.