ABOUT

Suffolk Artlink is a participatory arts charity that brings creativity into the heart of communities in Suffolk. I have been working with them for over 3 years on a freelance basis. Their brand identity was already in place so my brief (and goal) has been to follow this through and elevate the final outcomes above their expectations. I have been tasked with creating individual marketing material to support the different courses that they run throughout the year and also design a twice yearly annual review. I’m very proud to be associated with Suffolk Artlink and the important work they do supporting health and wellbeing in the communities by offering an creative lifeline.

With all the projects I design accessibility and legibility are very important. All the marketing material needs to be bold and eye catching. I use a lot of fun icons and shapes to engage and quickly suggest the subject matter of the course or event. I work directly with the printer and client to make sure the work flow is good throughout the projects lifespan. It’s also important for the client to edit the marketing material themselves in Canva after the final version is signed off. After approval I upload the final version PDF and make any tweaks required so that the version on Canva is identical to the signed off version.

Suffolk Artlink are really happy with the work I do for them and we have a really strong ongoing relationship which will hopefully keep growing into the future.