About me
Creative Director with 20+ years delivering large-scale brand transformation across FMCG and professional services, specialising in building and scaling global in-house creative functions that drive measurable commercial growth.
Proven track record leading high-performing teams, delivering award-winning campaigns and contributing to significant revenue growth across international markets. Extensive experience delivering global rebrands, integrated campaigns and large-scale packaging programmes across 110+ markets, with a strong focus on innovation through AI, AR and intelligent content systems.
Trusted by senior stakeholders to define creative vision and deliver work that consistently drives business performance.
Skills
Creative Direction, Graphic Design, Management
Sector Experience
Advertising, Design, Finance, FMCG
Awards
Bronze, Graduate Ireland Awards 2026, Bronze, Media Awards 2025, Gold, An Post Direct Marketing Awards, Silver POPAI Award (2010)
Clients
Aryzta, Bank of America, Bank of Ireland, Barnardo, BMW, Disney, Dunnes, Kerrygold, Macys, NFL, SuperValu, Tesco, Visa