ABOUT

Visual COBOL is a new powerful development environment for COBOL applications, with unrivalled portability and performance for distributed COBOL applications.

Brief: New, more advanced platforms are now available for COBOL developers.

Creative Idea: ‘A different kind of animal’.

A video using CGI was created to promote the new breed IDE for developers. eDMs and other print collateral were created to form part of the campaign, resulting in this B2B Marketing Winner - Most Commercially Successful Campaign and THE DRUM – B2B AWARDS
‘Finalist’ -Best brand Campaign.

MEDIA:
VIDEO
DIGITAL
eDM