Dan Mellor Creative Director

ABOUT

A combination of super slow motion, time lapse and standard speed footage augmented with 3D and 2D logo elements and featuring Herbie Hancocks' famous music 'Cantaloupe Island'.
Actions within the footage are mirrored or spark into life various logo elements. Each element employed different techniques.
The spot was produced for UNESCO in partnership with the Thelonious Monk Institute of Jazz.
The International Jazz Day initiative – Herbie Hancock’s first major program introduced as a Goodwill Ambassador for UNESCO – encourages and highlights inter-cultural dialogue and understanding through America’s greatest contribution to the world of music.
Phantom camera provided by 'Pirate'.
Time-lapse photography by Caleb Yule.

MADEIT CREDITS

Who liked - UNESCO International Jazz Day