Dan Lawrence Packaging & Branding Design Director

ABOUT

Brief
With the introduction of Strongbow Gold to the US Market, update and translate the traditional values set by the UK.

Solution
With such an established brand within the UK, the bottle needed to be the lead, developing brand association within the US. Adding the arrow is key to the brand and the tag line 'refreshing to the core' pieced it all together.

Who liked - Strongbow Gold

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