Dan Lawrence Packaging & Branding Design Director

ABOUT

Brief
People shop by recognition and buy with their trust. With this in mind we would like to develop our range of soaps to clearly show simplicity & strength. A look that will last years, be part of peoples everyday & grow into an iconic brand.

Solution
It's easy to follow current trends in design and end up with something pretty instead of functional. I developed this structure and droplet shape to become the core of the design. Adding scent variants within that structure strengthened the feel and the bold blue unifies the range.

MADEIT CREDITS

Add yourself to this project

Who liked - Premier Soap

Back to Premier Soap project

1 2 Next ›Last »