Dan Lawrence
Packaging & Branding Design Director
ABOUT
Brief
Give high impact to the message "Non Stop Protection" as promoted on the TVC. Develop through all touch points including retail and digital.
Solution
I used a clean and simple stamp effect type block to give the feeling of approval whilst leaving it bold and confident on a white background.
MADEIT CREDITS
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Dan LawrenceRetail Designer
Back to Colgate Total Relaunch project
TD M
Contractor, TD ltd
Netherlands
Formal Supply
United Kingdom
Andre Van Dyk
Global Design Director
South Africa