ABOUT

The brief - to select a country and their national export, and develop a brand and packaging for said country and product.

Chosen Country and Export - Russia & Vodka

'Sushchnosti' meaning essence, is a Russian vodka brand with 3 flavours inspired by traditional russian kompotes. The packaging is inspired by the Mytryshka Doll, of which an object is contained within a similar object as well as opening 2/5ths of the way down.