Daniel
Professor
ABOUT
Branding system for a Swedish consumer good retail product for the arts market: Winghhok. It’s not a nail, it’s not a screw. It’s better than all of those old fashioned things. And it holds your art on the wall in a fast, clean, easy-to-install, and safe way.
Winghook is a Swedish designed product, that sells both in regular retail stores, like IKEA or Amazon, but also you can buy it directly by its e-commerce (through their website and social media). For the logo and the branding system development, we were inspired by the geometry, the precision, and the clean design of the product.
All the branding system finished by Jan 2021.
AWARDS
Creativepool Annual Award
Muse Awards
New York Festival - Finalist
MADEIT CREDITS
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DanielChief Creative Officer -
Luciana OliveiraGraphic Designer -
DH,LO Creative BoutiqueAdvertising Agency
Back to Winghook Branding System project
Ivan Fuentes Orri
3D Expert, Interiorvista
Spain
Tobin Thomas
Creative Director and Team Lead, Proimprint
India
Laura Alves
Illustrator
Brazil
Clara Nascimento
Juridic Assistant
Brazil
Natalia Alves
Photographer, DH,LO Creative Boutique
Brazil
Naty Margarida
Assistant Producer
Brazil
Lia Lucena
Awards Manager
Brazil
Luciana Oliveira
Graphic Designer, DH,LO Creative Boutique
Brazil
Luciana Oliveira
Graphic Designer
Brazil
Ivone Burk
Account Manager
Brazil