ABOUT
The £20 million refit and launch of Europe’s largest Casino in the iconic Hippodrome building in London’s Leicester Square was scheduled for 2012. The team and I were responsible for the design and management of the communications for the launch and beyond. I aided photo shoots, created numerous print materials from 6 sheet window posters, player guide leaflets, membership cards, Live At The Hippodrome logo and a full range of newspaper ads for the Metro, the Times, City AM and many others for the opening Launch back in 2012.
The 'Live At The Hippodrome' logo is still being used now for the backdrop of every one who plays on the stage, including names such as Joe Longthorne, Brian May, Miss Polly Rae, Alexander Armstrong and many others.
MADEIT CREDITS
-

The London Hippodrome CasinoClient
-

Dane BeasleyDesign Director, Brand Designer






