ABOUT

Background: D&AD agreed to produce bespoke video content which would lie on the D&AD website as part of the sponsorship deal with Getty Images.

Idea: I wanted to stray away from the standard ‘talking head’ which featured an artist talking about their work. The work itself was the important character. I interviewed (audio only) photographers in their homes and studios and disucssed the very nature and themes of their work.

Results: It got picked up on the regular forums, it was enjoyed so much by the photography audiences tha Shutterstock tried to pass it off as theirs. Getty Images we’re so impressed they wanted two more films within this format. You can watch them by clicking here.

Involvement: I interviewed, recorded, collated assets and edited these videos as part of D&AD’s ‘In focus…’ series.