D&AD
London
ABOUT
History of Kite was written by Xu Yiyi in 1992. As a folklore history treatise, it retains the visual experience of a traditional Chinese book while introducing experimentation and interactivity. The typography of the Old Song fonts blends with modern design elements. The illustration looks like a kite floating in the air. The use of handmade paper and thread binding makes the whole book feel soft, giving it a unique air of simplicity and elegance.
AWARDS
D&AD Award - Wood Pencil
MADEIT CREDITS
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Phoenix Fine Arts PublishingClient
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ArtronProduction Company -

Bingyan XueDesigner -

D&AD
