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This direct mail piece arrives as a message from your future self. Designed with vibrant retro-futuristic art direction, it blends warm nostalgia with optimistic sci-fi energy to remind members that every contribution they make today to the Saskatchewan Pension Plan is shaping a brighter, more comfortable tomorrow.
The front features a colorful, imagined skyline of “future Saskatchewan”. Inside, a heartfelt handwritten letter from the recipient’s future self thanks them for their diligence and consistency.
Practical benefits and contribution details are included in a clean, modern layout beneath the letter, ensuring clarity while preserving the emotional impact of the message.

MADEIT CREDITS

Who pooled - The future you - Direct Mail