ABOUT

CHALLENGE
Launch a disruptor to Funda in the Dutch market.

IDEA
A web based estate agency required a positioning that clearly communicated its “offer”.
“DIMO - Your new home page” achieved it in one hit. For the ad/poster campaign, different styles of Dutch housing were married together by shooting them all on 10 minute exposures in ambient light. The image bank was extensively used for Ads, Posters and Digital Media. It ran across The Netherlands for 2 years.

VN SERVICES
Strategy / Campaign Development / Art & Copywriting / Production – Locations & Photography.