About me

I'm a passionate Creative Leader and Strategic Thinker, focused on Developing Visual Brand Systems, Brand Management, and Inspiring Creative Teams, with working experience in Buenos Aires, New York, San Francisco, and London.

A cross-discipline Brand Designer and Typography lover, experienced in corporate, digital, FMCG, and editorial design projects, continuously leading and participating in all the steps of the creative process.

With more than 15 years of experience, I've become creative with a strategic mindset, commercial and international business sense, excellent presentation skills, and the ability to explain projects to diversified stakeholders. Experienced at the Directive and Senior management levels, able to forge long-term relationships and partnerships globally, I am an expert in positioning or repositioning brands to match business strategies.

As a Leader and mentor, my main driver is to build high-performance multidisciplinary teams while at the same time enforcing the Creative Vision and beliefs. As a Team Player and natural-born leader with High People Skills,I develop a Creative Culture based on respect, constant curiosity, efficiency, enthusiasm, and great team chemistry.

Creative and strategist, concentrated in Brand Creation, Creative Leadership and Direction, Strategic Thinking, and Storytelling; able to develop competitive, inspiring, and breakthrough design strategies that transform business.