Dallas Simms
Video Editor
ABOUT
The NBA is one of the most dynamic sports properties in the world. Such an ever-changing league can be difficult to follow. And the impact of COVID-19 created a crowded live sports calendar. As the league’s top broadcaster, ESPN needed to remind fans nothing matches the unscriptable excitement and drama of the story that is the NBA season. ESPN developed the campaign It’s NBA on ESPN Time, a platform designed to elevate the NBA as sport’s great unscripted story and help fans navigate what happens everyday on the path to the NBA Finals.
MADEIT CREDITS
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NBA / ESPNClient
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Andy GraysonDirector of Strategy -

Arts & Letters Creative Co.Advertising Agency -

Casey WheelerMusic Supervisor -

Charles HodgesFounder ECD -

Deontre GrayMarketing Coordinator -

Emeka OfodileVP, Sports Marketing -

Hill ShoreBusiness Director -

Jennifer KmetzschBusiness Affairs Manager -

Joe JonesArt Director -

Laura GentileEVP, Commercial Marketing Networks and ESPN -

Lenora CushingDirector of Business Affairs -

Letitia JacobsDirector of Production -

Libbie CraneProducer -

Mark HadleyComposer -

Matt WestColorist -

Matt WhitworthAudio Mixer -

Maximo ReyesCoordinator Sports Marketing -

Molly JamisonCreative Director -

Nana DadzieStrategist -

Rich WeinsteinManaging Director -

Ruba SbeahManager Sports Marketing -

Ryan DunstanAssistant Producer -

Sho KellamAssistant Editor -

Theo AbelGroup Business Director -

Tyrone BriggsMusic Artist -

Whitney GreenExecutive Producer -

Whitney RepoleCopywriter -

Zack StergarStrategy Director -

D&AD -

Lucas FerraroDirector Sports Marketing -

Dallas SimmsEditor