D&AD London

ABOUT

The rebrand of TOCA high-potency CBD anal and vaginal lubes is built around flamboyantly fluid custom type, an elegantly cheeky typographic wink and sexually unapologetic imagery. The viscerally engaging design marries a provocative attitude with a simple and understated aesthetic to reposition the brand as subversive and high-end.

AWARDS

D&AD Award - Wood Pencil

MADEIT CREDITS

  • Toca BotanicalsClient
  • Andrew BellamyCreative Director
  • Aranzazu BellamyArt Director
  • Mauricio AbascalPhotographer
  • Otherwhere CollectiveDesign Agency
  • D&AD

TOCA

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