ABOUT
Adobe challenged us to produce a piece of branded content which showcased the link between Adobe products and the artists who use them.
Lynsey Addario is a war photographer who has covered conflicts in Middle East, South Asia, and Africa. Our challenge was to capture Lynsey’s inspirational story, getting to the root of why she has chosen this path. She tells of the controversy behind combining beauty and war, as well as the difficult decisions and personal torture that she has faced on her journey. Her photographs tell the powerful story of war and highlight the man-made trauma that people are facing on a daily basis, in the hope that policy makers stand up and take notice.
The result was a beautifully crafted film that got to the very heart of Lynsey’s story and her mission to raise awareness of conflict around the world amongst policy makers and make a real world impact. The link between Adobe products and Lynsey's work was subtly made without taking away from the powerful narrative.
AWARDS
brand film festival
