Courtney Belanger Creative strategist and conceptual designer

ABOUT

Concept

LA CHEVETTE establishes a bedside object system as a domestic extension of Jacquemus.
It frames the bedside as a micro-environment where objects structure gesture, orientation, and time.

Execution

Developed as a fully resolved system of interdependent objects—Le Menhir Drapé, Pour le Geste, Nesting Flute, Soleil, and Lune—each defined through form, function, materiality, and role.
The system integrates docking, concealed storage, and tactile sequencing to register daily actions without reliance on digital interfaces.
Material, spatial, and behavioral logic were developed to production-level clarity.

Result

Positions a refined pathway for Jacquemus to consolidate and extend its object language within the domestic interior, shifting from collaborative production toward internally authored, system-driven design.
Unrealized, but production-ready in logic and intent.
Framed as a strategic direction for continued luxury brand expansion.

MADEIT CREDITS

  • Jacquemus (Uncommissioned)Client

LA CHEVETTE — Bedside Object System

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