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Coca Cola ‘Open Happiness’ Advertising Campaign Illustrations by Vincent Wakerley

A short time back I had the opportunity to work with some good people at Bulletproof on an advertising campaign for Coca Cola titled ‘Open Happiness’. I was commissioned to create illustrations in a realistic brush painted style for extremely large 96 sheet posters and 6 sheet posters. The illustrations were used throughout mainland Europe and later went on to be reproduced in several surrounding countries.

These are digital illustrations produced from my own photographic reference and painted with a Wacom tablet and pen using various textured brushes I created in Adobe Photoshop. The final supplied files were layered so the main elements could be moved to work with different format reproduction.

All images are copyright protected and may not be reproduced in any form.

MADEIT CREDITS

Project featured: on 21st February 2018 Contributor:

Coca-Cola has been a Contributor since 25th November 2015.

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Coca Cola 'Open Happiness' Advertising Campaign

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