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Interserve, one of the world’s foremost support services and construction companies approached Clarity with a requirement to develop a fresh and inspiring concept for their offices within Capital Tower, located in the prominent position opposite Waterloo station.

Interserve’s central marketing team challenged Clarity to boost the vibrancy and warmth of their office space and devise an interior that would create real pride in the organisation and inspire their customers and employees alike.

The introduction of colour, typography and imagery that flowed throughout the enviroment, created a consistent brand voice and aesthetic. Furnishings and incorporated products further complimented this graphic system.

The reception wall provided a perfect backdrop to showcase Interserve’s breadth of service, heritage, values and ethos. The wall creates an impactful creative visual narrative of Interserve’s journey of growth.

The range of furniture style chosen reflected the requirement for a range of use of the internal space from formal meetings, to open workspace and more relaxed and informal breakout and casual meeting areas.

The genius room concept celebrated how interserve has embraced an inspirational approach to innovation across its entire organisation on a daily basis.

"Clarity understood our needs and brought the brief and our brand to life. The team was very flexible and supported us through challenges, and went above expectations to ensure the project was a success". Judi Morris - Head of Marketing, Interserve