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This Trenitalia campaign aims to transport you to a delightful moment of relaxation, allowing you to enjoy an espresso while traveling at a breathtaking speed of 300 kilometers per hour.
With a touch of playfulness, the combination of sound design and music, reminiscent of a 1950s Italian classic, creates a contrast between the leisurely pace of slow living and the rapid journey of high-speed travel. As the spot begins, you'll hear the song "fly" as the train whizzes by.

Then, both the visuals and the music gradually slow down, allowing you to experience the tranquil moments that travelers enjoy on Trenitalia trains. It's an invitation to savor the moment and take your time, even when traveling on a high-speed train!