Chromatic
London
ABOUT
We worked closely with global management consulting firm L.E.K. for over 12 months to develop their strategic brand framework, which including the definition of their core purpose and creative proposition. This framework gave us the rational base to re design a simplified, contemporary, sophisticated brand expression (and we didn’t have to change the logo!)

Back to Helping L.E.K. to define and project its purpose project
Tim Olden
Graphic Designer & Illustrator, Freelance
United Kingdom