Christy Howells Associate Creative Director

ABOUT

I was initially brought in to do a once off re-design of SA HotRods. After my first issue, SAHR requested that I continue it on a permanent basis which remained unchanged for two years.
Responsibilities:
• create new overall visual style that appeals to the market with high visual impact while remaining easy to read
• design and layout of all pages for the magazine, often to tight deadlines
• establishing design templates
• choosing the best images to use and doing heavy retouching when required as often photos supplied are of low quality
• sketching out and designing the cover, which must always look distinctive to attract buyers
• ensuring that the art elements of the magazine are delivered on time and within budget
• liaise closely with colleagues and sub-editors
• proofing, preflight and print approval

MADEIT CREDITS

  • SA HotRodsClient

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