ABOUT

Project type: Concept branding / Café identity
Focus: Storytelling, illustration, atmosphere
Design approach: Calm, warm, minimal
Visual language: Soft shapes, gentle lines, cozy scenes
Color palette:
Deep teal #015574
Sage green #A8C1A8
Warm light #FCE09B
Terracotta #B2533E

Mood: Cozy, peaceful, thoughtful
Inspiration: Books, tea rituals, quiet café moments
Target audience: Book lovers, tea enthusiasts, people who enjoy slow living