Chris Bailie Deputy Studio Manager

ABOUT

Wilbur the Penguin is staying a step ahead of winter in this autumn campaign which includes pop-up DM pieces and press ad in national newspapers. The DM required a lot of retouching and the creation of a new Wilbur asset with sou'wester and inside out umbrella. Also a lot of mockups to ensure that the popup mechanism worked properly!

MADEIT CREDITS

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