Chris Bicourt Senior Marketing Manager, EMEA

ABOUT

Launching legendary comic artist and illustrator Mark McKenna's original graphic novel required an approach that reflected the dynamic, action-packed nature of the story. Examining his audience I realised that we needed something that would tap into the 80s sci-fi and comic fan base. Briefing the video editor, I provided similar examples and went back and forth until we had something that matched the tone of the Terra Virtua brand and suited Mark McKenna's personal style.

MADEIT CREDITS

Who liked - Video trailer for Combat Jacks graphic novel