GTB UK – Ford

WPP agency GTB UK and Ford of Britain have launched “Elephant in the Transit,” a new campaign born out of the Channel 4 Diversity in Advertising competition, and then developed into a meaningful partnership with the mental health charity and Ogilvy UK client, Time to Change, forming a vital part of Ford’s commitment to enable progress in many aspects of British life. Together with Ford’s support, GTB UK’s Charlotte Doyle and Paul Porter worked with the creative department and proactively entered the Channel 4 competition,