About me

Charley Lewis is the Managing Creative Director of Optimist Inc., a creative experience agency that bridges the gap between brand culture and human emotion. A strategic thinker and team leader, with a passion for seeing the spark of an idea through to its final manifestation, Lewis is an architect at heart. For the past 15 years he has served in leadership roles across creative, production, and business functions within agencies and academic institutions alike. Over the course of his career, the Amsterdam based creative has worked with the likes of Nike, Google, Sonos, and Uber. In addition to his professional life, he is the father of two amazing girls, a visual artist, curator, writer, athlete, and teacher.

Charley's articles

Annual 2020 Judges Insight: How to Craft a Perfect Submission for Creative Awards

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