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"Chocolate Volcano" is a jar from Child’s Fantasy Land. Its shape is inspired by
a volcano made from chocolate which erupts to spill molten
caramel . A fit comparison for ITC's Choco Double Éclairs
which also erupts in one’s mouth to spill rich, creamy chocolate.
The jar looks delicious and yummy with chocolate droplets on
the sides, making the product packed inside more tempting. Very
attractive to children as it is a dream come true for them; a
figment of imagination brought to life. Chocolate Volcano jar
combines attractiveness with functionality and functionality
with convenience . Jar cap has a conical depression which resembles
a volcano crater and can be used for storing sweets. Understanding
the selling pattern of sweets in a store, where most of the time sweets are
sold as loose change, the most accessible sweet on the counter is
given as change to the customer . With a jar cap which stores sweets
on top, reduces the trouble of opening, closing the cap and makes the
product more accessible at such times thus improving the selling
power of the product .