Chad Schofield Creative Digital Designer

ABOUT

Sesame are a network for Independent Financial Advisers(IFAs). They required a number of 30-40 minute long video magazines which were hosted by Adrian Mills (That's Life fame) and featured industry subject matter experts. I designed and built the entire Flash shell and architecture ensuring buy in from Sesame's Brand Team throughout. Recruited and built a creative team who produced high volumes of work.

There was also a requirement to build a website to host the programs, which I designed (including logo) and built the flat HTML. This was then built in PHP by an associate.

The initial six programs were very well received and led a number of other program types, including:
- Technicals (15-30 minute long programs on specific subjects such as SIPPS, IHT and Trusts)
- Client Facing material (time sensitive materials for use in front of IFA's clients)
- Workshops (Taken from full day sessions and converted into 60 minute branching scenarios linking onto virtual learning environments)
- Round Tables (short audio only recordings of Instructor Led Training sessions)

By 2006 I was directing film shoots in our London studio and working closer with Sesame to develop idents and show openers for their live events.

Sesame Advantage eventually ended in 2011 I had produced over 250 programmes.

Date created: July 2004 2004-07-01T00:00:00+0100
Date published: 19 January 2015 2015-01-19T18:21:04+0000

MADEIT CREDITS

  • SesameClient

Sesame Advantage

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