. . .

About me

Talking about yourself is a challenge. But as I love challenges, then let's go.

Happy, intense, extroverted, creative. Adjectives that translate my figure in childhood and that continue to be part of my personality until today.

I was born in São Paulo and grew up in Brooklin (South Zone) where I still had the privilege of playing in the street, visiting friends in the neighboring building jumping the wall and walking late at night without worrying.

Since I was a child I liked to scratch, and the drawing became a great passion. "This boy is an artist," said my grandmothers Belinha and Paulina, proudly watching my drawings made on Sunday afternoons after family lunch.

Yes, the family. If there are people who made me believe in my potential they were them. I remember to this day when my father arrived on the road and brought a 30-color Caran D'Ache watercolor pencil case. Unforgettable.

Thankfully, I have had many unforgettable moments in my life, such as fishing trips with my father and grandfather, the first skateboarding drop, getting to know Miami, failing at school, surfing the first wave, going to college, to know my wife, to have owned my agency successfully for seven years, to see my first child born, to see my second child born, to close my agency, to work with Creation, among many others.

Today, after some experiences during those 46 years, I can say that I have not settled down yet. I'm looking for more. More life experiences, more victories, less defeats, more joys, more success, more challenges, more work.

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Graduated in Advertising on Mackenzie University, had my first internship in the second semester of college, thus beginning my 20 years career in art direction and design. During this time, acquired extensive experience in branding, design, art direction, team management and mentorship with the privilege to work with clients such as Medtronic, Allm Inc, Confidence/Travelex, Eletromidia, Facebook, Reed Exhibitions, LayBack Beer, LayBack Park, C&C - Casa & Construção, Radio Energia 97FM, CI - Central de Intercâmbio, Jovem Pan FM, Editora Abril, Carmin, Levi's, SIGG, Arezzo, Bertin, Marba, Livraria Cultura, Oster, among others.

Founder of CSO Agency ().

Currently I'm a Head of Marketing ad Communication at LayBack and Creative Leader at t.a.p.f.d

Details

AvailabilityLooking for work

ContractPerm, Freelance

LocationSão Paulo, Brazil

Skill LevelDirector

LanguagesPortuguese and English

Tagged Job TitlesArt Director, Creative Director, Design Director

Achievements

See all achievements

Recommendations

Currently No Recommendations

Skills

Advertising, Art Direction, Branding, Creative Direction, design, Management, Packaging Design, Strategy Planning

Sector Experience

Advertising, Creative Services, Design

Clients

Allm Inc, Confidence/Travelex, Eletromidia, ESPM, Medtronic, Oster, Vienen

Activity

Connections206 Followers478 Following287

Likes24

Creativepool member since 9 August 2016

Celso's work

MEDTRONIC - MITG FY18 WE MOVE

CARNAVAL CONFIDENCE

BANCO CONFIDENCE - CONFIDENCE BANK

BPP TAG

LABELS VIENEN

NÃO SOU BISTRÔ - I'M NOT BISTRÔ

MARBA - 50 YEARS OF HISTORY

ANGLO. 60 YEARS AHEAD.

VIENEN - BRANDBOOK

Branding ZP&MA

GIFT BOX - Feijó Design

MINAS ARENA PROJECT

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