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What could be more English than a summer picnic in the park? Join us (and little Billie) on a day trip to London’s famous Regent’s Park, where we’ve laid out our picnic blanket in an idyllic, sunny spot right next to the Boating Lake.
Hand-drawn conversational prints with an airy, fine art feel and an abundance of natural, botanical detail will transport you right to the water’s edge. These are joined by florals inspired by and named for Regent’s Park’s Rose Garden and a wild meadow floral that includes our hero anemones, plus a fresh interpretation of our essential spots.
For SS17 we’re going on day trips, finding inspiration and excitement in places, things and flowers both familiar and unexpected. Join us as we drive through the English countryside, stopping for a spontaneous visit to the races, exploring the incredible sub-tropical gardens of Cornwall and detouring to London for a stroll and a picnic in Regent’s Park.
We’re challenging perceptions of the brand with an exciting, surprising new look for the collection: new artwork styles and techniques, new florals and new story-telling novelties, plus edited, streamlined colour palettes that feel even more modern and wearable. It’s a celebration of the artistry and unique design handwriting we’re famous for, and there’s so much to enjoy and admire. Take a trip with us this season!

Back to SS17 Park Life Press Day at Cath Kidston project