ABOUT
Investing at Rolling Stone Institute is helping to sow a better future for low-income children.
This was the message that Fischer & Friends wanted to pass on with the action "Rock and Roll Seeds", which consists of sending seed packets to be planted in a mini-guitar made of organic material.
The seeds are of plants that refer to rock bands. The Green Day package, for example, comes with grass seeds; The Red Hot Chilli Peppers, pepper; The Smashing Pumpkin, pumpkins; and the Guns'n'Roses, of roses.
The packages were sent to companies and individuals who could become potential donors to the institute, a nonprofit organization that works to care for the future of children and adolescents at risk by introducing them to rock, providing musical culture and leisure.
Illustrations:
Rafael Silveira / Paulo Rocker / Sthefan Ko / Jason Dessoy
Photo:
Lucio Cunha
Back to Rock'n Roll Seeds project
Oliver Keane
Motion Graphics Designer, Freelance
United States
Vitor Hildebrand
Associate Creative Director, WMcCann
Brazil