Carl Reason
Senior Video Producer
ABOUT
A social campaign to show the world what disabled people can achieve.
Max, a young man with cerebral palsy, has become the world’s first disabled person to trek to Everest Base Camp – on a horse. With a grass-roots and hands-on marketing campaign from me, that included social video, content production, and consultancy, Riding Everest has raised over £60,000 for charity.
On top of that, I am working closely with Max and the team to produce a feature documentary about Max’s journey to Base Camp. Delving into his life to understand Max’s unique motivation to conquer this iconic mountain, our film will give a voice to a community that has been left unheard for too long.

Back to Riding Everest project