ABOUT

When the collaboration request came in, I was instantly blown away. I dedicated a lot of time to research and brainstorming at the beginning. This is where various designs started to take shape. Traditionally, Furoshiki are printed and crafted with patterns using a specific technique. Therefore, it was important for me to incorporate certain elements from this tradition into my work and carry them forward. The versatility of these cloths is remarkable, and I wanted them to find their place in everyday life, thus continuing the concept. Whether as gift wrap, a scarf, or packaging for personal items, the Furoshiki should be vibrant, full of energy, and reflect the colorful essence of life. That was my vision for it.

Made from high-quality, durable fabric, this Furoshiki is perfect for wrapping your bottle of gin for a special occasion or for gifting to a friend or loved one. The bold and detailed illustration was inspired by the spirit and energy of the gin and its botanical ingredients, making it the perfect accessory for any gin lover.

The challenge was to design a Furoshiki that would not only captivate attention as a unique and eye-catching packaging for the new gin but also possess an inherent beauty that would encourage people to reuse it.