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Direct-to-Consumer Beauty

There is an exciting new two-way conversation between brand and consumer. Featured on Beauty Packaging, a discussion on the direct-to-consumer trend. Increased competition for brands in brick-and-mortar retail locations can result in an inadequate...

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The Future of Designing Healthcare Brands

As we continue to see healthcare take on the lifestyle category, design has a crucial part to play in championing this shift and creating a new expression around health empowerment. Healthcare is becoming more of a lifestyle category than ever...

Native advertising may be the future, but at what cost?

Radical moves at BBC Three and The Independent (they've both moved to on-line only platforms) is all the proof we need that UK media is furiously chasing around trying to find the new paradigm. A financially sustainable platform with a healthy,...