ABOUT

The week commencing 19th February 2018 was not a great one for KFC. Delivery problems meant hundreds of their restaurants had to close. The media coined it “The Chicken Crisis”, it was a huge national news story, and it demanded an equally noteworthy response from KFC. One that apologised to the thousands of disappointed customers in the UK that were left without chicken, and that put KFC back in control of the conversation around the crisis.

AWARDS

Cannes Lions - Gold

MADEIT CREDITS

  • Amy BinnsSenior Brand Manager
  • Ana BalarinExecutive Creative Director
  • Andy Ballantyne-GilbertBusiness Lead
  • Chris GalleryJoint Head of Strategy
  • Hermeti BalarinExecutive Creative Director
  • Jenny PackwoodHead of Brand Engagement
  • Jon GregoryDesigner
  • Josh BengeSocial Media Manager
  • Mark CheeversPR Manager
  • Meghan FarrenChief Head of Marketing
  • Monica PoolMarketing Director
  • Neasa McGuinnessStrategist
  • Paula MacKenzieManaging Director
  • Pilar PeaceCreative Director
  • Richard TahmasebiCreative Director
  • Warren KeeysRetoucher
  • * Cannes Lions Winners 2018

KFC 'FCK'

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