ABOUT

With Poland on the frontline of this recent refugee crisis, and as one of the most polarised countries in Europe, BNP Paribas, the Red Cross, and VMLY&R Poland saw a unique moment in time to inspire the world to change and start closing the empathy gap.

AWARDS

Cannes Lions - Bronze

MADEIT CREDITS

  • BNP ParibasClient
  • Adam SierocińskiCopywriter
  • Agata Szybilska-CzechAccount Director
  • Agnieszka Winnik-JaworskaBusiness Director
  • Anna KlameckaStrategy Director
  • Antoni KamińskiArt Director
  • Jaime MandelbaumRegional Chief Creative Officer
  • Karolina AbramowiczAccount Manager
  • Malgorzata SlychanInfluencer Lead
  • Mateusz CukierskiStrategic Planner
  • Piotr OsińskiRegional Creative Director
  • Szymon SlezakCommunications Specialist
  • VMLY&R PolandAgency
  • Warsaw Witches AssociationProduction Company
  • Zbigniew MarczakVMLY&R Poland
  • * Dawid SzczepaniakChief Creative Officer
  • * Cannes Lions Winners 2022

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