Cannes Lions Winners 2021
London
ABOUT
Models wear anything on the catwalk. But when you go backstage you see real life fashion – and Havaianas are always there. AlmapBBDO turned snapshots taken backstage at fashion weeks in New York and Paris into a global campaign. It launched on the streets of New York during the city’s fashion week, and also on billboards located in front of the most famous brands of the event.
AWARDS
Cannes Lions - Bronze
MADEIT CREDITS
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AlpargatasClient
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Aline Martinez y AlonsoStrategic Planning Supervisor -

Aline SilvaAgency Producer -

AlmapBBDOAgency -

André GolaExecutive Creative Director -

Breno RibeiroArt Director -

Carlos Eduardo SilvaEditor -

Carlos MoninoVideo Maker -

Daniell RezendeCopywriter -

Fabíola LoureiroAccount Director -

Fefa RomanoClient Approval -

Fernanda RamosClient Approval -

Fernando DuarteCreative Director -

GomusProduction Company -

Heloisa LimaMedia Director -

Henrique Del LamaCreative Director -

Iandê RibeiroMotion Designer -

Janaina Agostini LôboStrategic Planning Supervisor -

João Gabriel FernandesHead of Strategic Planning -

Luiz SanchesChief Creative Officer -

Mafe AlbuquerqueClient Approval -

Marco GiannelliExecutive Creative Director -

Maria Eduarda MangaClient Approval -

Mariana CorradiStrategic Planning Director -

Mariana SilveiraAccount Director -

Mayara AlmeidaAccount Supervisor -

Milena FerezimAccount Assistant -

Patricia Rapado ColomboContent Director -

Paula Toledo KosugiMedia Planner -

Priscila Lie SatoMedia Supervisor -

Ricardo ChesterExecutive Creative Director -

Stephanie BiekarckArt Buyer -

Teresa SettiArt Buyer -

Vera JacintoAgency Producer -

Warley VieiraAccount Manager -

Diego Villas BôasAgency Producer -

Cannes Lions Winners 2021 -

Daniel RibeiroHead of Media -

Tiago ChediakPhotographer -

Marcelo NogueiraExecutive Creative Director