ABOUT
2019. The day of the fall of the Berlin Wall marks the 30th anniversary. Although several decades have passed: Walls of all kinds threaten our society. Walls between states, religions, and even opinions.
This is why our thinking and freedom worldwide is endangered.
Die Kulturellen Erben e.V.“ are a Berlin institution whose mission is to promote multicultural exchange. On the occasion of the 30th anniversary of the fall of the Berlin wall, they sent a message to the leaders of the world, answering the following question: “What would the Berlin Wall say today?”
A font was developed from original graffiti letters from the Berlin Wall, which made it possible for the wall to have its say 30 years after it fell. The result: an urgent appeal for freedom. For a world without walls – not even in your mind.
AWARDS
Cannes Lions - Bronze
MADEIT CREDITS
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Cultural HeirsClient
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Adriana LiottaArt Director -

Chris GarbuttCopywriter -

Felix SteinerCreative Director -

Guido HeffelsChief Creative Officer -

Heimat BerlinAgency -

Isabell NiederwestbergCopywriter -

Levon KarapetyanCopywriter -

Marco RussoArt Director -

Matthias StorathChief Creative Officer -

Nicolas BlättryCreative Director -

Nina WaiserAccount Manager -

Tom HauserCreative Director -

Ursel BarwinskiArt Director -

Valerio AmaroArt Director -

Cannes Lions Winners 2021