Callum Taylor Motion Graphics Designer

ABOUT

Really thrilled to be able to work with Mercy Ships again on crafting the motion graphics for their Christmas special. The brief was to be a "blend of African vibrant colours, patterns and textures and some traditional elements. Not too cool, blue, snowy or cold. Something warm, Christmas-y and African"

This required a bit of research to look at how Christmas was celebrated in the countries Mercy Ships visited. Taking a simple, yet stylish Christmas Tree, decorating it with African patterned baubles, and polaroid photos of moving footage, a 3D camera would then take the viewer on a journey throughout these elements before revealing the final tree and programme title.

MADEIT CREDITS

  • Mercy ShipsClient
Project featured: on 9th January 2022

Mercy Ships - Together with Africa

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