Callum Crew Graphic Designer & Art Director

ABOUT

What started off as a self-initiated project, Ubud Coffee later became a proposal for a coffee production client. The overall idea of the brief was to give the brand a modern look, using the Island of Bali’s beautiful/decorative architectural aesthetics and rich culture as inspiration. With this in mind, I created an illustration (using said aesthetics and Hindu mythology) that acted as the brand’s dominant visual. We then developed the brand further with typographic treatment, logo creation, website design, packaging and other brand assets.

MADEIT CREDITS

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