ABOUT

MTV Crackle and base is a music morning show that compiles and shares all the best morning songs to get you ready for the day, so SpencerZill decided to take a more creative approach to help sell the idea.

APPROACH:
Helped MTV Base tell their story through a bold, energetic new identity. This project required a long, expertly managed project timeline. Not only was a whole new brand system built to create content around, also got mega strategic with the animation style and pattern.

This project was completed in 2 months.