Bruno Steffen Chief Strategy Officer

ABOUT

Thanks to an overlooked button on Instagram, Michelob ULTRA started a movement to increase visibility of women’s sports and help break the cycle of underrepresentation. ULTRA hacked the Instagram algorithm to drive visibility, and made a $100 million commitment to women athletes.

MADEIT CREDITS

  • Michelob UltraClient
  • Akoma M’baAccount Director
  • Alexander AllenAssociate Creative Director
  • Andy TamayoAssociate Creative Director
  • Apache DigitalColorization
  • Ariel AbramoviciExecutive Creative Director
  • Bruno AcánforaExecutive Creative Director
  • CANJA Audio CultureMusic / Sound Design
  • Cara JohnsonAssociate Creative Director
  • Carmen RodriguezChief Client Officer / Partner
  • Charlotte ReillyPublic Relations
  • Christopher JonesAdvertising Manager
  • Cosmo StreetPost Production
  • Denisse RamirezSenior Producer
  • Elena ParascoDirector
  • Emma BoonshoftPublic Relations
  • Fernando RibeiroGlobal Chief Strategy Officer
  • Guido FusettiHead of Art
  • GUTAgency
  • Jake SpitzPublic Relations
  • Jasmine WIlliamsJunior Copywriter
  • Jessica ThorpeAdvertising Manager
  • Jim SiaPublic Relations
  • Kerry ScaloraAdvertising Manager
  • Laila HouserAccount Executive
  • Lauren CooperAssociate Creative Director
  • Lemondria HobbsPublic Relations
  • Leonardo LimaMusic Composer
  • LoveboatProduction Company
  • Manuela CastroManagement Supervisor
  • Miles RitenourAdvertising Manager
  • Raul GarcíaAudio Engineer
  • Renata NeumannHead of Production
  • Ricardo MarquesAdvertising Manager
  • Solana FromentProducer
  • Stefanie SchaldenbrandColor Producer
  • Talita AndradeAdvertising Manager
  • Tarahgee MorrisJunior Art Director
  • Taylor BlackColorist
  • Willow EnnenArt Director
  • * Paulo FogacaManaging Director
  • * Juan Javier Peña PlazaAssociate Creative Director
  • * Ricardo CasalCreative Director
  • * Anselmo RamosFounder, Creative Chairman
  • * Andrew GonzalezArt Director
  • * Nicolas FernandezEditor/Motion Designer
  • * Chiao ChenCinematographer / Editor
  • * Cannes Lions Winners 2022
  • * Brynna AylwardExecutive Creative Director
  • * Bruno SteffenStrategy Director
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